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Social Media Technology Thought Leadership

The new Social Media Technology Thought Leadership interviews will provide the latest insights from world's best and brightest innovators.

These conversations will contain numerous ideas and insights that brands may be able to use to enhance their social media development strategies.

Every two weeks, Global Director of Social Media Technology, Ivan Fernandes, will take a look at key changes in the social media technology landscape and implications on the way brands engage with their customers. Read what's on Global Thought Leaders' minds.

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  • 15.02.2012

    Welcome to the first Social Media Thought Leader Interview, a series of regular interviews with some of the worlds best and brightest innovators. This time, Ivan Fernandes, MediaCom Global Director, Social Media Technology, interviewed Michael Lazerow, CEO of Buddy Media.